Get Consumer Insights in Tanzania with LOOKA Research

Get Consumer Insights in Tanzania with LOOKA ResearchLooking for reliable consumer insights in Tanzania? Tanzania is a…

Get Consumer Insights in Cote d'Ivoire with LOOKA Research

Get Consumer Insights in Cote d'Ivoire with LOOKA ResearchAre you looking for reliable consumer insights in Ivory Coast…

Get Consumer Insights in Senegal with LOOKA Research

Get Consumer Insights in Senegal with LOOKA ResearchAre you looking for reliable consumer insights in Senegal? Senegal…

Insights from the WEF 2025 Future of Jobs Report

We reviewed the WEF 2025 Future of Jobs report so you don’t have to. The report highlights major changes in the global…

Get Consumer Insights in South Africa with LOOKA Research

Get Consumer Insights in South Africa with LOOKA ResearchSouth Africa, a diverse and economically significant nation in…

Get Consumer Insights in Nigeria with LOOKA Research

Get Consumer Insights in Nigeria with LOOKA ResearchNigeria, Africa’s largest economy, presents immense opportunities…

Get Consumer Insights in Kenya with LOOKA research

Get Consumer Insights in Kenya with LOOKA research Kenya, a vibrant and diverse country in East Africa,…

AI and Qualitative Research

The research world is evolving fast, thanks to the rise of artificial intelligence (AI). While AI’s role in crunching…

The Law of Diminishing Returns in Usability Testing

Usability testing is a powerful way to uncover issues in an interface before they become costly problems. But how many…

What is NPS and Why You Should Care About It in 2025

In 2025, businesses will continue prioritizing customer experience as a critical driver of success. One metric that has…

Navigating the Line Between Innovation and Authenticity

Envision a future where AI-powered personas, known as synthetic respondents, revolutionize market research by…

Market Sizing and Why It Matters

Understanding the size of your market is crucial for making informed decisions. Market sizing is a foundational step…